The 16th Asia Pacific Tourism Association (APTA) will be
held at IFT from 13-16 July, 2010. The Asia Pacific Tourism Association
(APTA) is an internationally acclaimed association in the field of
tourism comprised of 17 Asia Pacific countries and regions.
The purpose of
APTA is to further facilitate quality tourism research especially in the
Asia-Pacific area, to share research achievements and to exchange ideas
between academics and their counterparts in the business world. A
conference is held annually and a journal is published quarter-annually
and its quality research papers are distributed all over the world.
IFT, being a
Macao representative of APTA, is proud to bring the annual meeting to
Macao as one of our 15th Anniversary celebration series this year. Macao,
being one of the fastest developing and most exciting tourism
destinations in Asia, transforms herself into a modem, vibrant and
cosmopolitan city that boasts the latest world-class attractions in
gaming and entertainment. The conference themed “Competition and
Collaboration between Regional Tourism Destinations” attracted
hospitality scholars, researchers, practitioners and trade members of the
region to submit and present their papers in Macao.
The opening
ceremony of the conference was hosted by Dr. Sang Taek Lim, Chairman of
APTA and Dr. Fanny Vong, President of IFT. Two hundred and twenty
delegates from Australia, Canada, Mainland China, India, Indonesia, Iran,
Israel, Japan, Korea, Lithuania, Malaysia, New Zealand, the Philippines,
Singapore, Spain, Chinese Taiwan, Thailand, and United States were
invited to attend this conference. There are also representatives from
Mainland China, Hong Kong SAR and Macao SAR.
Aiming to
create a platform and opportunity to exchange the latest developments,
trends, and research in the area of competition and collaboration between
regional tourism destination, ideas are shared, discussed, and debated in
the conference. Papers of both applied and conceptual orientation are
presented on the following topics, along with other relevant concerns:
·
Destination
Management
·
Restaurant
Management
·
Hotel
Marketing/Management
·
Travelers’
Behaviour
·
IT
and Tourism
·
Forecasting
·
Hospitality
Management
·
Human
Resources Management
·
Community-Based
Tourism
·
Sustainable
Tourism
·
Casino
Management
·
Tourism
Policy/Planning
·
Brand
Equity/Branding
·
Financing/Accounting
·
Event
Management
·
Tourism
Industry
·
Hospitality
Education
·
Tourism
Trends
Speakers include:
-
Prof. Kaye Chon
Chair Professor of Hotel
and Tourism Management and Director of School, The Hong Kong Polytechnic
University
-
Dr.
Dai Bin
Vice Director, China
Tourism Academy
-
Dra. Maria Helena de Senna Fernandes
(Deputy
Director) representing the Director, Macau Government Tourist Office
-
Mr.
Kwon Ping Ho
Executive Chairman,
Banyan Tree Holdings
-
Dr.
Sang Taek Lim
Chairman, Asia Pacific
Tourism Association
-
Dr.
Fanny Vong
President, Institute for Tourism Studies, Macao